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Meet Jules

Everything your child needs to love learning.

Coming soon. Jules is finalised and going through its final safety checks for children's products. You'll be able to order as soon as we can confirm a delivery date.

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Outfit colour

Choose your Jules. It arrives in Blue or Yellow, our launch colours. Prefer Purple or Orange? Add a hoodie accessory and restyle in seconds.

Blue
Yellow
3.

Accessories discount buying now

4.

Plans

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Shipping details

Coming soon.We'll share a confirmed delivery date as soon as you can order. We deliver to the UK.

Enter our October giveaway for a chance to win a Jules, get a discount, and be the first to know when you can order.

WIN A JULES

14-day returns

No camera Works offline Data off by default No ads
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One Jules, two modes

Parents personalise the experience through the Jules app.

ONLINE

Jules Adventures

Personalised voice-interactive learning adventures.

Guided voice adventures
5–10 minute guided adventures
Age-appropriate and structured
Stories, games, and challenges
Creativity, Languages, Maths, Curiosity, and Reading.

OFFLINE

Jules Anywhere

A FREE library of stories and activities, available anywhere.

No Wi-Fi required
Perfect for travel, quiet time, and bedtime
Instant access, anytime
New stories and activities added regularly
Carefully selected for different age groups
One Jules, two modes
Fun
Curriculum-aligned
Parent-controlled
Screen-free
Privacy-first
BrainSafe Certification

BrainSafe certified

Jules has been independently assessed by BrainSafe and achieved its highest certification tier, recognising our approach to children’s wellbeing, healthy usage boundaries, parent involvement and responsible design.

PRICING

Give them curiosity. Not more screen time.

Add add-ons to personalise Jules at checkout, with a discount when you buy them with Jules.

  • Costumes£10£15
Win a Jules

Then £59 for 360 more adventures, only if you choose to renew. 14-day returns.

BEST VALUE

£169

Includes Jules
+ 360 interactive learning adventures (12 months).

The choice for families serious about building habits:

  • Jules device + first outfit
  • 360 interactive learning adventures
  • Parent app access
  • Unlimited offline stories to listen to

How does Jules compare

JulesJules
CartoonsCartoons
Storyteller boxesStoryteller boxes
Smart speakersSmart speakers
Educational appsEducational apps
Screen-less experience
Interactive experience
Personalised content
Educational content
Customisable outfits

Support/FAQs

What age is Jules suitable for? Plus

Jules is designed for children aged 4 to 10, with content thoughtfully tailored to different developmental stages. Our experiences are developed in collaboration with teachers and trained on the primary school curriculum, ensuring that every story, game, and learning adventure supports age-appropriate learning in a fun and engaging way

What can my child actually do with Jules? Plus

Your child can:

  • Listen to dozens of stories and adventures
  • Create interactive stories where their choices shape what happens next
  • Practise reading, maths and languages through play
  • Discover fun facts and explore their curiosity
  • Solve riddles and answer questions
  • Enjoy calming stories before bedtime

All without a screen.

Can I personalise Jules for my child? Plus

Yes, through the parent app, you can customise Jules based on your child’s nickname, class year in school, language, learning goals, and more.

What will Jules cost over a year? Plus

There are no hidden fees.

  • £169 today
  • Includes 360 interactive learning adventures (around one year of daily use)
  • Continue using Jules Anywhere for free, or renew with 360 additional adventures for £59/year
Is Jules always listening? Plus

No. In Jules Anywhere mode, Jules does not listen. When Jules is paused, it does not listen either.

In Jules Adventures mode, there are two situations where listening is used:

  1. During a learning session: after Jules asks a question, you’ll hear a “beep”. This signals that Jules is listening for the child’s answer so it can respond.
  2. Waiting for “Hi Jules”: outside an active exchange, Jules listens locally on the device only for the “Hi Jules” wake word. Nothing is sent or processed remotely while waiting for the wake word. Once Jules hears “Hi Jules”, it starts listening to what is said so it can respond.
Does Jules record or store my child's voice, and is it used to train AI? Plus

We never keep recordings of your child's voice. Their words are turned into text so Jules can understand them, and the audio is deleted straight away.

We keep the written conversation so you can read it in the parent app and so Jules can follow what your child just said. You can delete any conversation at any time.

By default and unless you change settings in the parent app, your child's conversations are never used to train AI, and never sold or shared for anyone else's purposes. The specialist providers who help Jules hear, think and speak are bound by contract to use this data only on our instructions and to keep it confidential.

How do you stop inappropriate or frightening content? Plus

Jules has been designed with safety at its core. We use multiple AI safety layers, age appropriate settings, content filters and extensive testing to reduce the risk of inappropriate or frightening responses.

While no AI system can guarantee perfection, Jules is designed to avoid unsafe content, and parents can report any response directly through the app so we can investigate and improve it.

You can switch the AI-powered interactive mode on or off at any time through the Jules Parent App, giving you control over when your child can access this feature.

Does Jules work without Wi-Fi? Plus

Yes. Jules Anywhere, our offline story library, works without Wi-Fi once stories have been downloaded to the device.

An internet connection is only needed for Jules Adventures (interactive adventures), asking live questions, syncing with preferences set in the Jules parent app, and downloading new stories and software updates.

Do you ship outside the UK? Plus

Not yet, but soon. Tell us where you are and we will let you know as soon as we ship there.